One issue which probably keeps new book-keepers awake at night is how to find new clients?

There are many different marketing strategies you can try, and each strategy can, by itself, bring you new clients. However, it’s not necessary that you use every strategy going.

The key is to pick the strategy you feel most comfortable using first, and work with it. Then add another strategy in order to build on the first. After a while you will find yourself using many different strategies and have many different methods of attracting new clients.

Strategies you may wish to investigate include the following:

• Networking
• Striking up relationships with local accountants             
• Direct mail campaign
• Telemarketing
• Directories                
• Google
• Twitter                            
• Volunteer Work